Product
Advertising Reporting Tool
Google Ads APIA tool that retrieves advertising performance through the Google Ads API and turns it into clear, decision-ready reports — automatically.
This is a dedicated tool that K2 LLC develops and operates for a specific client. It is not published or offered as a general, public-facing service. Its goal is to let the people responsible for advertising understand performance at a glance, without having to dig through complex dashboards each time.
Key features
Retrieving performance data
Securely retrieves delivery performance data — campaigns, ad groups, keywords and more — through the Google Ads API.
Aggregating and formatting metrics
Aggregates the retrieved data and shapes metrics such as impressions, clicks, cost, and conversions into an easy-to-read form.
Generating reports automatically
Produces the formatted results as reports that stakeholders can understand, on a regular cadence.
How it works
- 1
Connects to the Google Ads API with authorized credentials and retrieves delivery performance data.
- 2
Aggregates and formats the data and computes the relevant metrics.
- 3
Outputs the result as a clear, readable report.
How data is handled
This tool accesses advertising data only through Google's official Google Ads API, and only within the scope of authorized credentials. The retrieved data is used solely to generate reports for the stakeholders of the relevant account; it is never sold or shared with third parties except with consent or where required by law. Data handling follows Google's relevant policies, including the Google API Services User Data Policy.